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To nurture these leads as robustly as possible you’ll want to deploy a few simple but really effective strategies such as:
Once the lead is properly segmented, you’ll want to sync it over and whatever relevant data you have to your CRM. This will include things such as Lead Source, Lead Status, Contact Details etc. Most of this will be automated of course, but some custom fields and criteria which is unique to your business will need to configure on both ends, and appropriately “mapped”, meaning the custom fields you create in Autopilot or Pipedrive (or whatever CRM you are using) are properly synced and the data ends up where it needs to go.
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